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We document what works. SEO, GEO & AI search case studies from SaaS, Fintech & AI companies.
Fintech SEO case study: How ANNA Money grew signups by 60%
We helped ANNA Money, a Deloitte UK Fast 50 (2024) fintech that raised $88M+, become one of the UK's top-ranking business accounts through SEO and AI search.
Anna Money
Fintech / Neobank
Cardiff
+60%
Weekly signups in 6 months
+164.44%
AI search traffic in 6 months
+314%
Top-3 keywords in 6 months
How we grew SaaS tool from 0 to 2.73M organic clicks in 13 months
One of G2's Top 10 AI products of 2025, TextCortex needed organic growth to match their product strength. We built their SEO and content engine from scratch.
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Text Cortex
AI / LLM SaaS
Berlin
2.73M+
Organic clicks in 13 months
$78K+
Monthly traffic value in 13 months
600+
Top-3 rankings in 13 months
Fintech SEO case study: How Myos increased their signups by 227.9% in 6 months
Myos raised €47M+ bringing flexible working capital financing to online sellers. We helped them turn that market position into organic growth through fintech SEO and lead generation.
Myos
Fintech / Lending
Berlin
+227.9%
Signups in 6 months
$12.2K
Monthly traffic value in 6 months
6x
Organic visits from non-branded queries
How we helped AuthoredUp boost conversions by 64%
We rebuilt AuthoredUp's Webflow site and SEO to turn existing traffic into paying users. AuthoredUp is trusted by 30,000+ creators and named G2's Top LinkedIn Tool in 2025.
AuthoredUp
MarTech / SaaS
London
+64%
Conversions in weeks of launch
+110%
Organic growth in 6 months
2,600+
Signups in 6 months
Hotel ERP SEO case study: How we 4x hospitality ERP's organic traffic in 6 months
HotelSync is the hotel tech trusted by 5,000+ properties across 25 countries. We replaced a broken content strategy with an SEO system that quadrupled their organic traffic.
HotelSync
SaaS / Hospitality Tech
Tallinn
+205.3%
Organic clicks in 6 months
+273.25%
Conversions in 6 months
4x
Organic traffic in 6 months
How we helped Global App Testing increase HMQLs by 163% in 12 months
Global App Testing is an enterprise QA platform trusted by Google, Meta, and Microsoft. We reversed 18 months of organic decline through technical SEO and a link-building programme.
Global App Testing
Software / QA Services
London
+163%
HMQLs in 12 months
+140%
Organic traffic in 12 months
35K+
Monthly organic clicks in 12 months
Programmatic SEO case study: How our AI client grew from 67 to 2,100+ monthly signups in 10 months
We helped an AI image generator for creators and marketers go from near-zero organic presence to category leader through programmatic SEO across thousands of high-intent pages.
AI Image Generator
AI / SaaS
London
67 → 2,100+
Monthly signups in 10 months
+850%
Organic traffic in 10 months
11K+
Signups in 10 months
SaaS growth case study: How we grew SaaS AI tool from 0 to 60K monthly organic visits in 7 months
This EntrepreneurFirst-backed AI writing and content tool was entering a crowded market. We built their SEO strategy and content architecture from scratch to drive qualified organic traffic.
Entrepreneur First
AI / SaaS
Berlin
60K+
Monthly visits in 7 months
1,000+
daily visits in 7 months
22,500+
keywords in 7 months
Generative engine optimization case study - Omnius AI search growth by 106%
Omnius grows 150-180% year over year through SEO and GEO alone. This is how we applied our own AI search methodology, tracking citations, prompt-level visibility, and SQL attribution.
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Omnius
B2B SaaS / Agency
London
+414%
SQLs generated in 6 months
+138%
AI clicks (5.05K) in 6 months
47%
Average AI visibility
How we get 1,000+ conversions quarterly by implementing BOFU SEO strategy @ Omnius
Omnius generates 1,000+ qualified leads per quarter through BOFU-first SEO and zero paid acquisition. This is the content and conversion system behind our 150-180% annual revenue growth.
Omnius
B2B SaaS / Agency
London
1,000+
Conversions per quarter
150–180%
YoY revenue growth
Zero
Paid acquisition
How Manus AI hit $100M ARR in 9 months
Manus AI hit $100M ARR in 9 months and was acquired by Meta for $2B+. Distribution precision, not proprietary technology, drove the fastest software growth on record.
Manus
AI / SaaS
Singapore
$100M
ARR
9 months
AI search traffic in 6 months
$2B+
Meta acquisition
How Stripe's SEO powers $1.4T in payments: 3.8M/mo visits To learn from
Stripe processes $1.4 trillion annually across 40+ countries. Their developer-first content and SEO strategy is what drives 3.8M organic visits every month.
Stripe
Fintech / Payments
San Francisco
3.8M+
Monthly organic visits
$1.4T
Payments processed
28,300
AI Overview citations
Wise fintech SEO case study: 16M monthly visits through 500K+ website pages
Wise grew from 7.7M to 16M+ monthly organic visits without scaling ad spend. Their secret was 537K programmatic pages built to dominate money transfer searches across 70 countries.
Wise
Fintech
London
7.7M → 16M+
Monthly organic visits
537K+
Indexed pages
3.8M
Keywords ranking
Airbnb SEO case study - road to $80B with programmatic SEO
One reusable template and 1.1M indexed pages made Airbnb untouchable in travel search. This is the programmatic SEO strategy behind an $84B marketplace.
AirBnb
Marketplace / Travel Tech
San Francisco
1.1M+
Indexed pages
18M+
Monthly organic visitors
DR 92
BigCommerce SEO case study: How BigCommerce wins at SEO with simply better content
BigCommerce is trusted by Gillette, Harvard, and Ben and Jerry's. This is the SEO strategy behind their $3M+ monthly traffic value, built entirely on content quality over volume.
BigCommerce
E-commerce / SaaS
Austin
6M+
Monthly visitors
$3M+
Monthly traffic value
$311.7M
ARR
Resources
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Omnius is a B2B SEO & GEO agency; partnering up exclusively with SaaS, Fintech & AI companies. The result? Compounding growth made through organic positioning everywhere people search for information, including both Google & LLM search engines.
Our work is referenced by the leading media, venture funds & startup organizations
YCombinator
Reuters
Bloomberg
Iab
Intuit Mailchimp
Speedinvest
Entrepreneur First
