SEO is constantly evolving, and most SaaS startups lack the time or expertise to manage it effectively.
This is where SaaS SEO agencies come in, with specialized strategies that deliver real results.
In this article, we selected 11 SaaS SEO agencies to help you grow your SaaS business.
Let’s start!
Why SEO Services are Essential for B2B SaaS Companies?
For SaaS companies, establishing a strong online presence in search engines is crucial to grow in today's market.
Here's why SEO is a must-have for SaaS businesses:
- Sustainable results - While paid advertising delivers temporary results, SEO creates a permanent foundation for lead generation that grows stronger with time.
- Quality traffic - SEO connects you with decision-makers actively seeking solutions that match your SaaS offering.
- Market leadership - In the crowded SaaS landscape, high search rankings help establish your brand as an industry authority.
- Cost-efficient growth - Organic search traffic provides better ROI compared to paid channels, especially over the long term.
- Enhanced user journey - SEO best practices create faster, mobile-optimized websites with valuable content, leading to better user engagement.
By implementing precise SEO strategies, SaaS companies can boost their search visibility, attract qualified prospects, and outperform their competitors.
What Are the Benefits of Working With SaaS SEO Agencies?
Top-notch agencies collaborate with product and sales teams to improve and align the website narrative with the SaaS product to drive organic growth.
Here are some of the benefits that a good SaaS SEO agency can bring to the table:
- Expertise and experience – Access to specialized knowledge and proven strategies tailored for SaaS businesses.
- Improved rankings – Enhanced search engine visibility, leading to higher rankings and more organic traffic.
- Customized strategies – Development of personalized SEO strategies that align with your specific business goals and target audience to gain the best results.
- Time and resource efficiency – This allows your team to focus on core business activities while experts handle SEO.
- Data-driven decisions – Their analytical skills and insights can help you continuously refine and improve your SEO strategy.
11 Best SaaS SEO Agencies to Work With and Grow in SERP
1. Omnius
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Omnius is a B2B marketing agency and startup studio specializing in holistic growth for innovative SaaS and Fintech companies.
Our services include SEO optimization, content marketing, and web development, all designed to drive sustainable organic growth.
Partnering with progressive businesses, Omnius leverages research, data, and strategy to scale user acquisition effectively without increasing costs.
Location: London, UK
Notable Clients: TextCortex, Myos, Global App Testing, Glorify, Tapni, Skylead, Glorify
Here are some of the services that Omnius offers to help you grow in SERP:
- Link building – Using 21+ proven white-hat methods to acquire high-quality backlinks, improving website domain authority and search rankings.
- Keyword research – Identifying long-tail keywords that potential customers search for, prioritizing high-intent keywords that are more likely to convert.
- Market analysis – Researching the niche, competitors, and queries to explore untouched opportunities for your product positioning.
- SEO strategy – Creating a detailed list of SEO activities covering technical and content aspects to sustain your business growth.
- Content marketing – We specialize in creating engaging content that connects with your audience and drives qualified traffic and conversions.
Pricing
Omnius pricing varies based on the type of services you need.
Case Studies:
- Explore how we helped AuthoredUp achieve a 64% increase in conversions with proven SEO and content strategies followed by modern web design.
- Discover how our targeted strategies helped Myos increase signups by an astounding 227.9% within only 6 month.
- Explore how we boosted Hospitality ERP's organic traffic by 4x in only 6 months.
- Learn how we grew the traffic to a SaaS tool from 0 to 2.73 million organic clicks in just 13 months.
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2. Directive
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Directive is a digital marketing agency specializing in SEO and content marketing, mainly for SaaS companies.
They employ a customer generation approach, focusing on ideal customer profiles' motivations and research needs to drive revenue growth.
Their comprehensive services include on-page SEO, content marketing, CRO, and technical SEO, all of which aim to build brand authority and trust.
Location: Irvine, US
Notable Clients: Seagate, Inscribe, Edenhealth, Zapproved
Here are some of the services that Directive offers to help you grow in SERP:
- SEO for SaaS – Specializing in SEO strategies tailored for SaaS companies, aiming to elevate growth through SERP, LTV financial modeling, and performance-driven content.
- Content and keyword analysis – Utilizing content consolidation, keyword gap analysis, and content calendar development to optimize content strategies and address gaps in the market.
- Building authority and trust – Creating authority and trust in the brand by producing high-quality, valuable content that positions the brand as the go-to expert in the industry.
- Customer generation approach – Focusing on the motivations, buying signals, and research needs of the ideal customer profile (ICP) to craft content that drives revenue growth.
- Targeted content strategy – Creating content that ranks and provides targeted value that gets shared among ideal customers, leading to increased brand awareness and engagement.
Pricing
Directive has different pricing options based on your needs.
3. TripleDart
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TripleDart is a B2B SaaS SEO agency that boosts SaaS companies' traffic and SQLs (Sales Qualified Leads) through strategic SEO and content marketing.
They focus on creating high-quality, product-led content that drives organic growth, builds topical authority, and enhances brand awareness.
Their customized SEO strategies include comprehensive services such as keyword research, on-page optimization, competitor gap analysis, and quality link-building.
Location: Plano, US
Notable Clients: Phyllo, Strac, Fincent, Emitrr
Here are some of the services that TripleDart offers to help you grow in SERP:
- Organic growth – Focusing on sustainable organic growth by understanding and targeting the right audience, message, and channels to achieve higher conversions.
- Conversion Rate Optimization (CRO) – Implementing content-led SEO strategies to convert website traffic into potential leads, making it a long-term marketing approach.
- On-Page optimization – Performing thorough on-page optimization and technical SEO to improve site speed, mobile responsiveness, and indexing, enhancing user experience and rankings.
- Competitor gap analysis – Identifying opportunities to scale by analyzing competitors’ strategies and creating campaigns to rank for the most relevant queries.
- Quality link-building and off-page SEO – Building high-quality backlinks through white-hat techniques and customized outreach campaigns, enhancing domain authority and SERP rankings.
Pricing
TripleDart’s retainer packages, including design, dev, and demand programs, start at $5,000/ month.
4. Marketing Eye
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Marketing Eye is a marketing consultancy offering comprehensive solutions tailored to small and medium-sized businesses.
They specialize in creating and executing data-driven marketing strategies, encompassing everything from branding and SEO to social media and content marketing.
By leveraging the latest marketing technologies and insights, Marketing Eye helps businesses increase their market presence and drive growth.
Location: Sydney, Australia
Notable Clients: Blue Corvus, IAMC, Fiscal Solutions
Here are some of the services that Marketing Eye offers to help you grow in SERP:
- Keyword analysis – Identifying and integrating the keywords that prospects use helps ensure the site ranks higher in search results and attracts more relevant traffic.
- Competitor analysis – Examining competitors' SEO strategies allows the development of superior tactics to drive more significant website traffic and outperform them in search rankings.
- Website search engine friendliness – Optimizing the website to be easily readable and accessible by search engines enhances its visibility and ranking potential.
- SEO copywriting, keyword density, and meta-tags – Crafting SEO-friendly copy and ensuring proper keyword density and meta-tags improves the site's communication with search engines while maintaining readability for visitors.
- Link building – Building high-quality backlinks elevates the website's importance in search engine evaluations, increasing its likelihood of appearing in more searches.
Pricing
MarketingEye offers you three types of paid plans:
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5. Single Grain
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Single Grain is a digital marketing agency specializing in high-ROI SEO campaigns. It leverages innovative strategies to improve client visibility and engagement.
The agency excels in integrating SEO with content marketing to rank for competitive keywords and featured snippets, helping major brands like Uber, Amazon, and Airbnb.
Location: San Francisco, US
Notable Clients: Learning A-Z, Klassy Creative, Winedeals, Füm
Here are some of the services that Single Grain offers to help you grow in SERP:
- Keyword research and competitor analysis – Conduct keyword research and competitor analysis to identify and target your business's most relevant and high-traffic keywords.
- Technical SEO and infrastructure analysis – Performing technical SEO and infrastructure analysis to ensure your website is optimized for search engine crawling and indexing.
- Content marketing and optimization – Implementing content marketing strategies and optimizing existing content to provide value to users and improve search engine rankings.
- Link profile audit and outreach link-building services – Audit your link profile and conduct outreach for link-building to acquire high-quality backlinks that boost your site's authority.
- Regular SEO A/B testing and conversion tracking – Performs regular SEO A/B testing and tracking conversions to refine and improve SEO strategies based on performance data continuously.
Pricing
Single Grain has different pricing options based on your needs.
6. Writing Studio
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Writing Studio is a professional content creation agency that produces high-quality written materials for businesses and individuals.
They offer various services, including blog posts, articles, web content, and copywriting.
With a team of 80+ writers and 15+ editors, the agency ensures that all content is well-researched, engaging, and optimized for search engines.
Location: Auckland, New Zealand
Here are some of the services that Writing Studio offers to help you grow in SERP:
- Blog post writing – Well-written blog posts help your company establish authority in your industry and improve rankings for valuable keywords, enhancing visibility and traffic.
- Article writing – Articles boost SEO efforts by providing authoritative, original information that engages readers, driving qualified traffic to your website.
- SEO writing – Combines relevant keywords with content that solves customer problems to ensure high rankings in search results and increase engagement.
- E-books and Whitepapers – These formats position your brand as a market leader and authoritative source, contributing to higher search engine rankings and long-term traffic growth.
- Press release writing – Well-crafted press releases can rank high in search results and drive traffic, especially when issued through major platforms and picked up by journalists.
Pricing
Writing Studio offers three types of paid plans:
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7. Animalz
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Animalz is a content marketing agency that creates high-quality, data-driven content for SaaS, tech, and startup companies.
They focus on producing long-form articles, case studies, and whitepapers designed to engage readers and drive organic traffic.
Animalz aims to help businesses establish authority, build audience trust, and achieve sustainable growth through compelling and insightful content.
Location: New York, US
Notable Clients: Unit21, Exer Health, Support Logic
Here are some of the services that Animlaz offers to help you grow in SERP:
- SEO consulting – Performs a detailed content audit and site structure analysis, conducts keyword research, and develops a strategic plan to help your business grow.
- Brand awareness – Helps your brand position itself as a leader with insightful articles, impactful conference presentations, and collaborative content that enhances your visibility.
- Lead generation – They create compelling landing pages, ebooks, and whitepapers that attract new leads.
- Product marketing – Develop persuasive case studies, informative knowledge base articles, and engaging video scripts to promote your products effectively to your audience.
- Promotion and distribution – Enhances your distribution strategy by crafting captivating social media and email copy and earning valuable backlinks to improve your search engine rankings.
Pricing
Animalz's pricing information depends on your needs.
8. MADX
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MADX is a digital marketing agency specializing in SEO and content marketing.
They offer various services, including keyword research, link building, and content creation, to help businesses improve their online visibility and drive organic growth.
The agency uses data-driven strategies to optimize website performance and increase search engine rankings.
Location: London, UK
Notable Clients: MoonPay, Parcel Tracker, Brucira
Here are some of the services that MADX offers to help you grow in SERP:
- Keyword research – Conducts thorough keyword research to identify high-impact terms that can elevate your rankings, driving organic traffic and growth in a competitive digital landscape.
- Content marketing – Enhances your site's authority and engages visitors by crafting compelling, SEO-optimized content, boosting your online presence and search rankings.
- Technical optimization – Refines your site's structure, improves load times, and fixes backend issues, ensuring a seamless user experience that bolsters your site's rank and digital footprint.
- Link building – Through strategic link-building campaigns, MADX cultivates high-quality, relevant backlinks that enhance your site's credibility.
- Market research – Analyzes trends, competitors, and audience behaviors to tailor strategies that resonate, ensuring your offerings effectively meet the evolving demands of your target market.
Pricing
MADX has different pricing options based on the size and requirements of your business.
9. Rock The Rankings
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Rock The Rankings is a B2B SaaS SEO agency that drives organic growth and increases sales-qualified leads (SQLs) for SaaS companies through performance-driven SEO and content marketing strategies.
They excel at developing data-backed, product-focused content that builds brand authority, enhances visibility, and supports long-term growth in competitive markets.
Their tailored SEO solutions include expert keyword analysis, on-page optimization, content strategy, and effective link-building campaigns designed to deliver measurable results.
Location: United States
Notable Clients: Bigge, BnBFinder, ReviewsOnMySite
Here are some of the services that Rock The Rankings offers to help you grow in SERP:
- Organic growth – Leveraging in-depth audience research and data-driven strategies to create impactful content that attracts and converts the right users.
- On-Page SEO – Enhancing site performance through detailed technical audits, improved site architecture, faster load times, and mobile optimization.
- Competitor analysis – Identifying gaps and opportunities by dissecting competitors' strategies and creating campaigns.
- CRO – Crafting SEO-optimized content and strategies to turn website visitors into qualified leads, delivering an ROI-focused approach to growth.
- Link building – Executing custom outreach campaigns and securing high-authority backlinks to improve domain strength.
Pricing
Rock The Rankings has different pricing options based on the size and requirements of your business.
10. SimpleTiger
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SimpleTiger is a boutique SEO agency helping SaaS companies accelerate organic growth and drive qualified leads through targeted SEO and content marketing strategies.
Focusing on simplicity and efficiency, SimpleTiger delivers high-impact, customized solutions designed to elevate your brand's online presence, boost rankings, and provide measurable results.
Their streamlined approach ensures every strategy is tailored to your unique goals, making them the ideal partner for companies looking to grow sustainably in the competitive SaaS market.
Location: Sarasota, US
Notable Clients: Gelato, Segment, Jotform, ContractWorks
Here are some of the key services that Simple Tiger offers to help you grow in SERP:
- Organic growth – Crafting data-driven strategies that focus on understanding your audience, targeting the most relevant keywords, and creating high-quality content that drives long-term growth.
- SEO – Improving your website’s performance with expert technical audits, enhanced user experience, and seamless mobile responsiveness to ensure top rankings and satisfied users.
- Competitor gap analysis – Uncovering opportunities to dominate your niche by analyzing competitors’ strengths and weaknesses, helping you capture valuable search traffic.
- Conversion-focused strategies: Creating content and SEO campaigns designed to convert visitors into leads ensures that every marketing effort is tied to ROI.
- Link building – Leveraging white-hat techniques and personalized outreach to secure high-quality backlinks that enhance domain authority and improve SERP rankings.
Pricing
Simple Tiger has different pricing options based on the size and requirements of your business.
11. LabsMedia
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LabsMedia is a full-service SEO agency dedicated to driving growth for SaaS companies through innovative, data-driven SEO and digital marketing strategies.
Their team combines cutting-edge technology with industry expertise to deliver customized solutions that increase organic traffic, improve search rankings, and boost conversions, helping SaaS businesses achieve long-term growth in competitive markets.
LabsMedia’s approach revolves around understanding your unique needs and tailoring strategies that improve visibility and generate qualified leads.
Location: Brampton, Canada
Notable Clients: /
Here are some of the key services that LabsMedia offers to help you grow:
- SEO – Boost your site's search engine rankings and visibility through tailored strategies that enhance keyword targeting, on-page optimization, and user experience.
- Link building – Increase your domain authority and search rankings by acquiring high-quality backlinks through strategic outreach and white-hat techniques.
- Content writing – Develop compelling, SEO-friendly content that engages your audience, strengthens brand presence, and drives organic traffic.
- PPC – Generate targeted traffic quickly through optimized paid search campaigns that deliver measurable results and maximize return on investment.
Pricing
LabsMedia has different pricing options based on the size and requirements of your business.
How to Choose The Best SaaS SEO Agency For Your Business?
Here are some tips to guide you on your path to choosing the best agency for your business:
✅ Define your SEO goals.
✅ Consider your budget.
✅ Evaluate the agency’s expertise and results.
✅ Review the agency’s communication and reporting.
✅ Assess the agency’s tools and technology.
✅ Check the agency’s reviews and reputation.
Conclusion
Choosing the best SaaS SEO agency requires thoughtful consideration of several key factors mentioned above, but you should always prioritize quality over speed.
Having the right team to work with will help you achieve your goals faster.
Now that you know what to look for, you can consider agencies from the list to collaborate with.
Want to learn how Omnius can help?
Book a 30-minute call with our SEO experts to discuss your SaaS business needs and discover how to boost your online visibility.
FAQ
What is a SaaS SEO agency?
A SaaS SEO agency helps Software-as-a-Service companies get noticed online. They improve search engine rankings, drive organic traffic, and generate leads by focusing on the right keywords, creating tailored content, and optimizing websites for better performance.
What does SaaS mean in SEO?
SaaS stands for Software as a Service, where users access software via the internet. SEO refers to strategies designed to improve the search rankings and visibility of SaaS companies, helping them attract more users online.
How much do SEO agencies charge?
SEO agencies typically charge $1,000–$10,000 per month, based on services and goals. Prices can vary depending on the agency’s experience, the complexity of the project, and the level of competition in your industry.